Who Qualifies to be Your Corporate Wellness Champion?

Posted on May 7, 2013

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ChampionThere is a significant misconception in many organizations who aim to birth an employee wellness strategy. This misconception revolves around the question of who qualifies to be the Wellness Champion for the organization. The prevailing opinion will often be that the only people worthy of leading the wellness strategies are either nutritionists, dietitians, nurses or fitness gurus. While having an understanding of nutrition and fitness certainly is helpful to whoever is leading the wellness program, it is not the primary qualification. I likened it to the latter section of a job description where the recruiter will list qualifications that are “a plus” but not necessary.

Effective Wellness Champions are first business oriented. They are equipped with a well-rounded set of business acumen skills. Holly Firestine, Manager for Wellness and Worklife at Children’s Healthcare of Atlanta, affirms this. She comments, “A business approach to wellness, where there is a true strategic approach to programming and measurement that aligns with corporate strategy, is critical to the success of anyone seeking to lead Wellness in the workplace.” She continues by adding, “The Wellness Leader must have the ability to sustain the culture through stakeholder engagement throughout all leadership and staff levels in order to establish credibility and authenticity with all employees.”

[This post has been moved to RavingWellness.com View the rest of this post}

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